Explore Health Insurance Leads in Richland County, South Carolina
An estimated 10% of Richland County residents under 65 have no health insurance, below the 11.8% rate for South Carolina. 14.1% of residents are 65 or older, and the median household income is $63,784.
Between October 2025 and September 2026, Leads Direct received 79 health insurance leads from Richland County. 33% of these shoppers were 65 or older. The largest age group was 50 to 64 (41%).
Search Richland County health insurance leads by applicant age, city and ZIP code, and buy only the ones that fit the plans you write.
Richland County at a glance
- Population: 422,117
- Residents under 65 without health insurance: 10%
- Residents 65 or older: 14.1%
- Median household income: $63,784
Source: U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024.
Health insurance shoppers in Richland County
- Health Insurance leads received: 79
- Age 65 or older: 33%
- Largest age group: 50 to 64 (41%)
Source: Leads Direct lead data, October 2025 through September 2026. Updated monthly.
Most Recent Health Insurance Leads
| Received | Location | Gender | Age | Homeowner? | Home Value | |
|---|---|---|---|---|---|---|
| Oct 28, 2026 | COLUMBIA, SC | Male | 65 | No | Search Leads | |
| Oct 25, 2026 | BLYTHEWOOD, SC | Female | 65 | Yes | $487,119 | Search Leads |
| Oct 23, 2026 | COLUMBIA, SC | Male | 62 | No | $130,915 | Search Leads |
| Oct 10, 2026 | COLUMBIA, SC | Male | 43 | No | $177,166 | Search Leads |
| Oct 5, 2026 | COLUMBIA, SC | Female | 55 | No | $191,312 | Search Leads |
| Oct 4, 2026 | COLUMBIA, SC | Female | 58 | Yes | $238,570 | Search Leads |
| Oct 4, 2026 | COLUMBIA, SC | Male | 57 | No | $257,772 | Search Leads |
| Oct 3, 2026 | COLUMBIA, SC | Female | 58 | Yes | $292,431 | Search Leads |
| Sep 29, 2026 | COLUMBIA, SC | Female | 49 | No | $368,855 | Search Leads |
| Sep 28, 2026 | COLUMBIA, SC | Male | 57 | No | $139,954 | Search Leads |
How to buy health insurance leads from Leads Direct
Narrow it down
Find health insurance leads by state, county, ZIP code and applicant age.
Check the details
See each shopper's age, gender and city before you add them to your cart.
Purchase and reach out
Buy the leads that fit the plans you write and reach out right away.
Health Insurance Leads in Richland County: Questions Agents Ask
How many health insurance leads come from Richland County?
Leads Direct received 79 health insurance leads from Richland County between October 2025 and September 2026. The most recent ones are listed above with the date each was received.
How many Richland County residents are uninsured?
The U.S. Census Bureau estimates that 10% of Richland County residents under 65 had no health insurance (2020-2024 American Community Survey), compared with 11.8% for South Carolina.
Are there Richland County health leads for shoppers 65 and older?
Yes. 33% of the health insurance leads Leads Direct received from Richland County between October 2025 and September 2026 came from shoppers 65 or older, and 14.1% of all Richland County residents are in that age group. You can filter by applicant age to find them.
Where do the health insurance leads come from?
Shoppers fill out a plan quote request on one of our websites or a partner site. Each lead includes an email address and phone number, along with the shopper's age and location.
How often is this page updated?
We rebuild it daily from our lead database. The table above shows the newest health insurance leads and the day each one came in; the totals cover the last 12 full months.
Cities and towns in Richland County: Ballentine, Blythewood, Columbia, Eastover, Gadsden, Hopkins, Irmo, State Park, White Rock. Richland County covers 40 ZIP codes.